“Congruity” means to be in alignment.

Without alignment – with the market and with key stakeholders – businesses simply cannot sustain and grow.

The Congruity Group was formed to help organizations achieve this alignment through strategic conversations resulting in game-changing insights.

Congruity Leadership

Leveraging the experience of seasoned industry experts, The Congruity Group helps organizations design and execute meaningful conversations that propel our clients toward accelerated growth and increased customer retention. Our In-person and Digital Customer Advisory Boards help ensure market alignment while providing valuable peer-to-peer engagement, all leading toward deeper more trusted customer relationships.

Betsy Westhafer
Betsy WesthaferCEO
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Melissa Marks
Melissa MarksVice President
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Dena Leisure
Dena LeisureOperations Manager
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Teresa Fox
Teresa FoxCFO
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Steve Nevin
Steve NevinAdvisor
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Congruity Team members are diverse in thought and experience, yet all possess executive competencies, including but not limited to:

  • Commercial Orientation
  • Market Knowledge
  • External Customer Focus
  • Strategic Orientation
  • Digital Transformation
  • Collaboration & Influence

Congruity Consultants

Kerrie Hoffman
Kerrie HoffmanSenior Consultant
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Tony Bodoh
Tony BodohSenior Consultant
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Mark S A Smith
Mark S A SmithSenior Consultant
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Ready to Grow?

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